Sportingtech, an award-winning provider of iGaming solutions, has once again raised the bar in the betting industry by unveiling a fully revamped Sportsbook interface. This new, highly customizable platform offers operators unprecedented control and personalization options, enabling them to stand out in the increasingly competitive iGaming landscape.
At the core of Sportingtech’s latest release are several innovative features designed to enhance user experience and provide operators with a powerful toolkit for differentiation. The upgraded sports betting platform is built to cater to the evolving demands of the iGaming market, offering streamlined functionality and cutting-edge customization options.
Among the standout features is Custom Events Creation, which allows operators to create bespoke events, markets, and outcomes that distinguish their offerings from competitors. This feature offers a unique competitive edge, enabling operators to adapt quickly to player preferences and market trends.
Another significant addition is the enhanced Betbuilder, which allows players to combine multiple bets across various markets, maximizing their engagement and boosting operators’ potential revenues. This tool encourages deeper interaction by allowing users to create complex, personalized wagers, which in turn enhances player retention.
Sportingtech has also streamlined the Share a Bet feature, making it easier for players to share their betting choices and engage with others. This enhanced functionality facilitates greater interaction among users, which is vital for building a strong, loyal community of bettors.
Visual Identity and Speed Boosts
To further set its platform apart, Sportingtech has introduced over 300 exclusive icons, providing operators with a visually distinctive identity. These unique icons not only elevate the aesthetic appeal of the platform but also ensure that operators can build a recognizable brand image.
In terms of speed, the re-engineered Quick Bet feature ensures that players can place bets instantly, reducing the chance of missing critical opportunities during live events. With this improvement, users can enjoy faster, seamless betting experiences—an essential aspect for operators looking to keep up with fast-paced sports markets.
Focus on Compliance and Transparency
In addition to these features, Sportingtech has included Enhanced Betting History Control, a vital component designed to meet the specific requirements of Brazilian regulations. This addition offers users more transparency and control over their betting history, ensuring full compliance while providing a superior experience.
Tommy Molloy, Chief Product Officer at Sportingtech, highlighted the significance of the new platform: “Our new Sportsbook interface reflects our unwavering commitment to providing our partners with the tools they need to thrive. This launch underscores our focus on delivering a highly customizable and innovative platform that meets the evolving needs of both operators and players.”
Molloy further emphasized Sportingtech’s mission to equip operators with flexibility and innovation: “With features like Custom Events and Betbuilder, we empower our partners to create more engaging and personalized experiences that drive acquisition, retention, and overall growth.”
Showcasing Innovation at SBC Summit Latinoamérica
Sportingtech is set to debut its refined Sportsbook interface at the SBC Summit Latinoamérica from October 29-31, hosted at the Seminole Hard Rock Hotel & Casino in Miami. Attendees visiting stand E40 will have the opportunity to explore firsthand how these innovative features can transform the operator and player experience.
Earlier this year, Sportingtech announced a significant content integration deal with renowned game development studio RubyPlay. This partnership has expanded Sportingtech’s already extensive library, now offering more than 100,000 titles across its network of operator partners. RubyPlay’s portfolio of engaging slot games is now accessible to over 100 global partners, further diversifying Sportingtech’s offerings.
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