In its continuing effort to increase market share through regulated markets, Spanish online gaming software developer Red Rake Gaming will launch its suite of innovative games with established Romanian operator Baumbet.
The new partnership deal will allow the operator to distribute Red Rake’s top-performing titles along with its progressive tournament tool.
“We are delighted to partner with Baumbet and look forward to a great partnership ahead.”
Proven success:
Licensed operators in Romania will gain access to a selection of player-favorite games including its wildly popular Super 15 Stars, which offers players all of the features of the popular Super games series and adds a minigame to take gameplay to the next level. The entire series has already proven to be wildly successful in the region.
Other titles from the Valencia-headquartered developer’s portfolio that will be made available to Baumbet include Egyptian-themed favorites such as The Asp of Cleopatra, and Mysteries of Egypt along with a bit of Irish flavor in Ryan O’Bryan, straight from the Emerald Isle, just to name a few.
Business strategy:
In an official company press release, Red Rake Malta Managing Director Nick Barr commented on the new partnership, saying…
“We are delighted to partner with Baumbet and look forward to a great partnership ahead. The partnership will support Red Rake’s continued strategy on increasing market share through regulated markets. We are confident our innovative and top performing content will add value to Baumbet’s existing casino offering and compliment their strong brand offering in Romania.”
As mentioned, the collaboration is in keeping with the Spain-based developer’s strategy for growth in regulated markets and expanding its reach by way of the ‘extensive positioning’ of Baumbet’s platform in the southeastern European country’s market.
Perfect fit:
Also commenting on the collaboration, Daniel Cordos, Chief Commercial Officer for Baumbet added…
“Red Rake Gaming is one of the most exciting game provider on the market and well known in the Romania, and this agreement further extends our fantastic portfolio’s impressive reach in the Romania. We are thrilled to sign an agreement with Red Rake, a premium quality supplier with an excellent track-record which fits perfectly with our engaging customer offering.
Partnering with Red Rake will enable us to enhance our business strategy. We know that our network of partners is very excited about the opportunities.
We have no doubt that Red Rake’s exciting game catalogue will continue to perform well in Baumbet.ro mature markets where quality and entertainment value is paramount.”
Colombia entry:
The latest deal comes on the heels of the provider’s entry into Colombia‘s regulated market. The move motivated by the demand by the developer’s partners in response to player request for its top-performing game content in the region.
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