Multi-tasking content provider Pragmatic Play has expanded its partnership with gaming operator MaxBet Romania while at the same time taking two of its verticals live with Paraguayan operator Slots del Sol.
Further developing its already “strong ties” with the provider, the new agreement gives customers of Maxbet.ro access to Pragmatic Play’s popular live dealer suite, including classic games Blackjack and Baccarat along with Mega Wheel, which gives players the feeling of being on their favorite TV game show.
The deal builds on an existing B2B partnership that saw the operator launch Pragmatic’s portfolio of slot titles at an earlier date. Meanwhile, the expansion is set to further expand the provider’s reach in the regulated Romanian market, after in recent months having inked other commercial agreements with major casino operators in the Balkan region, such as Croatian betting and gaming company, Supersport.
Romania reach:
Commenting on the new tie-up, Yossi Barzely, Chief Business Development Officer for Pragmatic Play, stated in a company news release that they are “pleased” to be building on their “strong relationship” with Maxbet.ro and increasing their reach into the Romanian market.
“Our award-winning Live Casino portfolio represents an exceptionally strong proposition and we are excited to see how Maxbet.ro’s players, that currently enjoy our slots, engage with our live solution.”
The multi-product content provider’s Live Casino offering continues to get stronger, both in the southeastern European region and globally, as it effectively maintains its growth strategy across all of its verticals. Recently, Pragmatic added new Baccarat and Speed Baccarat tables to its live casino baccarat offering.
Enhanced selection:
Also commenting, Victor Rusinov, Chief Executive Officer for Maxbet.ro, said…
“Developing our already strong ties with Pragmatic Play, by beginning to offer their exciting Live Casino products will allow us to give our users a world class selection to choose from.”
The CEO further explained that their users “will now have a breadth of content to enjoy, including exciting slots, more traditional card games or the innovative Mega Wheel” as they continue to secure their position as a leading operator in Romania.
LatAm growth:
At the same time, the provider has taken three of its four verticals, slots, live casino and virtual sports, live in Paraguay with operator Slots del Sol.
Courtesy of the commercial deal, the online casino’s customers are now able to experience Pragmatic Play’s popular slots collection, including the recently released Wonderland inspired, Queenie, the latest launch Wild beach Party, along with the soon-to-be-released Rainbow Gold and player-favorite hits from the wildly successful John Hunter series.
The operator also gains access to the provider’s complete Live Casin and Virtual Sport suites, which include Blackjack and Baccarat classics, as well as Sweet Bonanza Candyland, which transforms its 2019 hit slot Sweet Bonanza into a mega wheel-style game with two exciting bonus games.
Through the deal, Slots del Sol becomes Pragmatic Play’s newest partner in Latin America, as it continues to flourish in the region, having recently extended its reach across South America via a spate of partnerships, such as Super 7 in Buenos Aires and Venezuelan iGaming and sports betting brand FacilitoBet, with operators across verticals.
Paraguay footprint:
Victor Arias, VP of Latin American Operations for Pragmatic Play, said this about the new tie-up…
“Slots del Sol is an important partner for us as we look to cement our footprint in Paraguay and we’re very happy to be taking three of our product ranges live with them.
“Our extensive content offering allows us to stand apart as a leading supplier and we’re looking forward to growing together.”
For its part, Slots del Sol general Manager Camilo Saravia, explained that Pragmatic Play’s “multi-product approach was integrated swiftly via a single API, so in a very short space of time we were able to go live with a market-leading content offering.”
The GM added that the partnership and speedy integration is a “huge positive” for them and they are working “very closely” with Pragmatic Play to “hit new heights together.”
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