In a deal that significantly expands its footprint in a “strategically important” region, Relax Gaming has partnered with Danish iGaming operator and amusement park company, Tivoli.
Owned by Danske Spil A/S, the brand was established in 2012 and has since then become highly regarded in Denmark‘s online gaming space and is now courtesy of the collaboration set to benefit from Relax’s “full-service” platform and games catalog.
Content availability:
Details of the agreement provided via official press release include the Danish operator gaining access to the B2B multi-product provider’s diverse offering of proprietary titles such as the Ancient Greece-inspired title Book of 99 and the award-winning Top Dawg$ and Money Train 2, the sequel to the original smash hit launched on August 6, 2019.
Tivoli will also be able to leverage content from specially selected Silver Bullet and Powered By Relax partners, including creative studios such as 4theplayer, Kalamba Games, and Australian games developer, ReelPlay.
Commenting on the new collaboration, Platform and Game Development Manager for Tivoli, Morten Olesen said…
“We work to an incredibly high standard at Tivoli, so naturally we wanted a partner with a similar work ethic. We are more than confident that Relax will live up to its reputation and deliver on this.”
He noted that Relax “offers a wide variety of high-quality products” and they are “delighted to be working with them.”
Other recent business:
In addition to releasing its Deep Descent video slot late last month, Relax Gaming also recently added a new Powered By partner, having agreed a content integration deal with online games provider RubyPlay.
The deal follows the Malta-based firm’s win at the EGR Nordics 2021 awards for Casino Content Supplier. Add to that, a series of commercial deals, including Spadegaming, Leap Gaming, and Big Time Gaming to name a few, and the opening of a new office in Stockholm, which complements its already established Belgrade and Malmö studios and signals its long-term plans for the key Nordics region.
Region significance:
Also commenting on the new tie-up, Daniel Eskola, Chief Commercial Officer for Relax Gaming explained that their recent activity in the Nordics region has demonstrated that it is “strategically important” to them and it is “great to see this momentum continue” thanks to their partnership with Tivoli..
“The brand is very highly regarded in Demark, so it’s great to sign a deal that will improve our footprint so significantly in the country.”
Founded in March 2010, including Sweden, Relax Gaming has offices in Finland, Estonia, Gibraltar, Malta, and Serbia, while currently offering its numerous partners in excess of 2,000 online games, which feature premier slots from its in-house studios, as well as an extensive collection of aggregated content via its Powered By Relax and Silver Bullet partnership programs. one of the biggest suppliers in Europe, it is the owner of licenses from various jurisdictions, including Alderney, Malta, Romania and the United Kingdom.
Coming soon:
Players can expect their favorite games developer to drop its next hit title, Troll’s Gold, on August 24th. The 20 paylines high volatility video slot is playable on any device and offers a max win of 12,500x.
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