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American casino operator Caesars Entertainment Incorporated has announced that horseracing fans in the states of Ohio and Florida can now wager on action from over 250 tracks around the world using its new mobile-friendly Caesars Racebook service.
The Las Vegas-headquartered firm used an official Wednesday press release to detail that the launch of the iOS innovation follows its signing of a partnership arrangement with the NYRA Bets LLC subsidiary of the New York Racing Association (NYRA) Incorporated. It explained that the innovation utilizes its ally’s platform so as to allow aficionados to place bets on events taking place at marquee venues such as Belmont Park, Keenelandas Race Course, Saratoga Race Course, Santa Anita Park and Del Mar Racetrack.
Bonus benefits:
Caesars Entertainment Incorporated disclosed that the coverage offered by its Caesars Racebook advance also runs to its own Eldorado Gaming Scioto Downs, Horseshoe Indianapolis, Harrah’s Hoosier Park and Harrah’s Philadelphia tracks. It stated that the advance comes complete with a ‘full horseracing menu’ and live-streamed action while moreover permitting users to earn ‘unmatched rewards’ via the integration of its Caesars Rewards loyalty program.
Protection pledge:
Dan Shapiro serves as the Digital Chief Development Officer for Caesars Entertainment Incorporated and he described the new Caesars Racebook innovation as a ‘truly differentiated’ advance deposit wagering app that will be looking to attract some of the $12.2 billion that was last year wagered on horseracing. The experienced professional furthermore pronounced that the advance features handicapping insights and race replays as well as state-of-the-art technology that allows bettors ‘to conveniently and securely watch and wager on horse races.’
Read a statement from Shapiro…
“The launch of Caesars Racebook is an important milestone as we continue to add wagering opportunities for our customers and live-streaming content for the first time. We look forward to welcoming new horseracing customers and existing fans onto the platform and to working with NYRA Bets LLC to grow horse racing as we deploy Caesars Racebook with plans to launch in about 30 states across the country.”
Amended alliance:
For his part and the General Manager for NYRA Bets LLC, Matt Feig, proclaimed that the premiere of the new Caesars Racebook app ‘is a momentous step in the partnership’ between his organization and Caesars Entertainment Incorporated. He additionally divulged that the move comes some four months after the NASDAQ-listed casino behemoth became an official New York sportsbetting marketing partner for the NYRA Incorporated and agreed to serve as the title sponsor of its NYRA Turf Triple Series.
A statement from Feig read…
“The new Caesars Racebook app, which utilizes the NYRA Bets LLC interface and technology, will expand access to world-class horseracing now and in the future. The partnership between NYRA Bets LLC and Caesars Entertainment Incorporated is a win for horseracing, its stakeholders and countless racetracks around the world.”
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